Johnston Digital Ventures (JDV)

Are you getting lost in the Insurtech crowd? JDV can help you sort through the hype and the reality, whether you are an Insurtech, an insurance company or an investor trying to make good decisions.

Do you feel lost in the Insurtech crowd?
JDV can help.

Services

Johnston Digital Ventures focuses primarily on the Life, Accident and Health Market (LA&H) and Employee Benefits, business/technology space.

For insurers and brokers, we provide advice on the Insurtech ecosystem and help with digital strategy planning and execution.

For both new and incumbent Insurtechs, we provide services designed to help at any stage of your growth and development around Go-to-Market and vertical marketing strategy.

  • Insurers need to understand the Insurtech ecosystem, what capabilities are now available and how they can support your digital strategy.

    Let us help you cut through the hype to focus on the capabilities and companies that matter the most to you.

  • Developing a good Go-to-Market plan is critical for new Insurtechs, and both new players and incumbent companies need to refresh that plan as they grow and the market evolves.

    We can help you develop an evergreen approach to Go-to-Market planning tailored for each stage of your growth from pre-seed/seed to IPO candidates and beyond.

  • Launching an Insurtech startup is hard and expensive.It’s important to be sure you understand the market you are targeting and get good product/market fit. It's also important to get the right message to your target market, build your brand presence and build a marketing team that scales to your business need and budget.

    Our Fractional CPO/CMO program can help you get it right from the beginning while containing cost and presenting a strong face to the market.

  • Sometimes you don’t need a structured product or marketing program, you just need to talk to someone confidentially about the insurance market, the state of Insurtech or get feedback on your plans and issues from someone who knows you and understands your market.

    Our Retained Advisory program for Insurtechs and insurers provides a cost-effective away to get experienced, in-context advice as needed.

  • Do you need a speaker for a public or private event that focuses on the LA&H market and Employee Benefits?

    Do you need help with a special project in the LA&H and Employee Benefits space?

    Reach out and let’s talk.